Last Updated March 27, 2025

Fortified Realty Group, LLC (“Fortified Realty,” “we,” “us,” or “our”) is committed to protecting the privacy and security of your personal information. This Privacy Policy describes how we collect, use, share, and protect the personal information of users of our website (www.fortifiedrealtygroup.com), property owners, tenants, rental applicants, vendors, and other individuals who interact with our business.

We understand the importance of safeguarding your personal information and are dedicated to maintaining your trust through transparent practices. This policy outlines our commitment to respecting your privacy while providing exceptional property management and real estate services.

Information We Collect

Personal Information

We may collect the following types of personal information:

  • Identity Information: Name, date of birth, social security number, driver’s license or other government-issued identification.
  • Contact Information: Email address, phone number, mailing address, and emergency contact details.
  • Financial Information: Income verification, employment information, bank account details, credit card information, credit history, and financial references.
  • Property Information: Property address, ownership information, and property condition details.
  • Demographic Information: Information about your age, gender, occupation, and other demographic details when relevant to our services.
  • Rental History: Previous addresses, landlord references, rental payment history, and lease compliance.
  • Communication Records: Records of communications between you and our team, including emails, phone calls, text messages, and in-person interactions.

Information Collected Automatically

When you visit our website, we may automatically collect certain information about your device and usage patterns, including:

  • Device Information: IP address, browser type, operating system, and device identifiers.
  • Usage Data: Pages visited, links clicked, time spent on pages, referring website addresses, and other browsing behaviors.
  • Cookies and Similar Technologies: We use cookies, web beacons, and similar technologies to enhance your experience, gather usage information, and enable certain site features. You can control cookies through your browser settings.

Information from Third Parties

We may obtain information about you from third parties, including:

  • Credit reporting agencies for credit checks and background screenings
  • References provided by you, including previous landlords and employers
  • Public records and databases
  • Partner companies and service providers

HOW WE USE YOUR INFORMATION

We use the information we collect for the following purposes:

Essential Business Operations

  • Processing rental applications and lease agreements
  • Managing tenant relations and property maintenance
  • Collecting and processing rent and other payments
  • Verifying identity and conducting background checks
  • Communicating about property-related matters
  • Fulfilling our contractual obligations to property owners and tenants
  • Responding to inquiries and service requests

Business Development and Improvement

  • Improving our website functionality and user experience
  • Developing and enhancing our services
  • Analyzing usage patterns and trends
  • Measuring the effectiveness of our marketing efforts
  • Training our staff and improving customer service

Legal and Compliance Purposes

  • Complying with legal requirements, such as tax reporting obligations
  • Enforcing our terms, conditions, and policies
  • Protecting against fraudulent, unauthorized, or illegal activity
  • Establishing, exercising, or defending legal claims
  • Conducting business audits and verification procedures

DISCLOSURE OF YOUR INFORMATION

We may share your personal information with the following categories of recipients:

Service Providers

We may share your information with trusted third-party service providers who perform services on our behalf, such as:

  • Property maintenance and repair contractors
  • Background and credit check services
  • Payment processing services
  • Cloud storage and IT service providers
  • Marketing and communication platforms

These service providers are contractually obligated to use your information only for the purposes of providing services to us and in accordance with this Privacy Policy.

Property Owners

If you are a tenant or rental applicant, we may share relevant information with the property owner whose property you are renting or applying to rent. This information is shared only as necessary to manage the property and rental relationship.

Business Partners

We may share information with business partners, such as real estate brokers, agents, and property management companies with whom we collaborate to provide services.

Legal Requirements

We may disclose information when we believe disclosure is necessary to:

  • Comply with applicable laws, regulations, legal processes, or governmental requests
  • Enforce our Terms of Service and other agreements
  • Protect our rights, property, safety, or security, or that of our users or others
  • Detect, prevent, or address fraud, security, or technical issues

Business Transfers

If Fortified Realty is involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of company assets, information we collect may be transferred to another company as part of that transaction.

DATA SECURITY

We implement appropriate technical, administrative, and physical safeguards designed to protect your personal information from unauthorized access, disclosure, use, and modification. While we strive to protect your information, no security measures are perfect or impenetrable, and we cannot guarantee the absolute security of your information.

Security measures we employ include:

  • Encryption of sensitive information
  • Secure access controls to our systems and databases
  • Regular security assessments and monitoring
  • Staff training on privacy and security practices
  • Physical security measures at our facilities

DATA RETENTION

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The specific retention period depends on the nature of the information and the purpose for which it was collected.

When determining retention periods, we consider:

  • Legal and regulatory requirements
  • Contractual obligations
  • The purpose for which the information was collected
  • Our legitimate business interests
  • Industry standards and best practices

YOUR PRIVACY RIGHTS

Depending on your location, you may have certain rights regarding your personal information. These may include:

  • Right to Access: You may request access to the personal information we hold about you.
  • Right to Correction: You may request that we correct inaccurate or incomplete information.
  • Right to Deletion: In certain circumstances, you may request that we delete your personal information.
  • Right to Restriction: You may request that we restrict the processing of your personal information.
  • Right to Data Portability: You may request that we provide your personal information in a structured, commonly used, and machine-readable format for your own purposes.
  • Right to Object: You may object to our processing of your personal information in certain circumstances.
  • Right to Withdraw Consent: Where processing is based on consent, you may withdraw your consent at any time.

To exercise any of these rights, please contact us using the information provided in the “Contact Us” section below. We will respond to your request in accordance with applicable laws and regulations.

CHILDREN’S PRIVACY

Our services are not directed to individuals under the age of 18, and we do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child under the age of 18 without parental consent, we will take steps to delete that information.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or applicable laws. We will notify you of any material changes by posting the updated Privacy Policy on our website with a new effective date. We encourage you to review the Privacy Policy periodically to stay informed about our privacy practices.

THIRD-PARTY WEBSITES AND SERVICES

Our website may contain links to third-party websites or services. This Privacy Policy does not apply to those third-party websites or services, and we are not responsible for the privacy practices of such third parties. We encourage you to review the privacy policies of any third-party websites or services you visit.

CALIFORNIA PRIVACY RIGHTS

California residents may have additional privacy rights under California law, including the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). For more information about these rights and how to exercise them, please contact us using the information provided below.

MASSACHUSETTS PRIVACY INFORMATION

As a Massachusetts-based company, we comply with applicable Massachusetts laws regarding data privacy and security, including the Massachusetts Data Security Regulations (201 CMR 17.00). These regulations require businesses that own, license, store, or maintain personal information about Massachusetts residents to develop, implement, and maintain a comprehensive information security program.

CONTACT US

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:

Fortified Realty Group, LLC
 16A Bedford Street, Suite 101
Fall River, MA 02720
Phone: (508) 691-8035
Email: [email protected]

Please note that email communications are not always secure, so please do not include sensitive information in your emails to us.